Branding
Branding 101
When promotional products are embellished with the company’s unique branding, customers are more likely to remember them and to think of them first the next time they are looking for the goods or services the company offers. Plus, by carrying a customized lunch bag, backpack, or umbrella, for instance, they’ll act as a low-cost walking billboard for your brand or logo.
But why choose us?
Because we’ll do our best to make your brand look great!
That starts with providing what you need: the best product selection at competitive prices, a total solution by a professional and dedicated team that will treat your brand as if it’s their own and unparalleled branding know-how that ensures fast, consistent, reliable delivery, time after time.
Request a quote
Once you've found the products and branding solutions you need, contact us for a quotation.
Send your design
Send your design to us via email in one of the following formats: .ai / .cdr / .eps / .fh / .pdf / .svg
Confirm vectorised design
We will confirm whether your design is correctly vectorised before starting the branding process.
Start branding process
Once your design and estimated turnaround time has been confirmed, the branding process begins!
Branding solutions
Screen Printing
a printing technique where a mesh is used to transfer ink onto a substrate, except in areas made impermeable to the ink by a blocking stencil.
Domed Stickers
printed pressure-sensitive labels that have a thick, dome-shaped clear polyurethane coating.
Embroidery
decorating different materials such as fabric by using a needle and a thread.
Vinyl Stickers
stickers that are affixed to the wall or other smooth surfaces for decoration and informational purposes.
Belly Bands
a paper strip that wraps around the book.
Debossing
creating recessed relief images and designs in paper and other materials.
Direct Digital Transfer
printing on polyester or other material to obtain the best result of accurate vibrant colours and sharp graphic details.
Hot Foil Stamping
relief printing in which pre-dried ink or foils are transferred to a surface at high temperatures.
Laser Engraving
using lasers to engrave an object.
Laser Etching
a process that creates marks on products by melting their surface.
Sublimation
also known as dye sublimation printing, is a popular printing method for transferring images onto suitable materials.
Pad Printing
printing process that can transfer a 2D image onto a 3D object.
FAQ
Here are a few frequently asked questions about our branding costs and processes.
This is artwork that we can manipulate and separate into individual elements for branding. This artwork is also of the highest quality and is in the original design format. Vector artwork is created using vector illustration software programmes such as Adobe Illustrator or Corel Draw. These programmes use points, lines, and shapes to create artwork that can be scaled infinitely without any loss of quality. Vector artwork is editable and the artwork can be changed according to your specifications.
• Adobe Illustrator (.ai)
• Corel Draw (.cdr)
• Freehand (.fh)
• EPS
• PDF
• SVG
Note: vector and non-vector artwork, or a combination of the two, can be stored in any of the above formats. In order to check if the artwork is a vector, zoom into the image. If you see pixelated edges, it means the artwork is non-vector (vector artwork will remain crisp and clear no matter how much you zoom into the image).
If you send us non-vector artwork, our graphic designers will need to redraw the artwork in vector format. If the artwork is simple and will take our designers less than 10 minutes to redraw, we will redraw the artwork at no charge. If the artwork is more complicated, it will be charged for.
Note: not all images can be redrawn, if there is any shading or gradients in the artwork it is impossible to achieve. We are also unable to redraw photographs.
There is no minimum order quantity but setup charges associated with each branding process may apply. However the higher the order quantity, the lower the price for branding of each order.
No, we only brands stock that we hold. The reason for this is due to the fact that every item we have in our range has been extensively tested in each branding department to determine the best branding method and size for the item as well as the item’s tolerance for heat. We offer our clients a one-stop-shop where they can purchase products and get the best possible branding done for that item.
We offer personalisation in:
- Embroidery
- Laser Engraving
- Digital processes (sublimation, heat press, domed and vinyl stickers, digital transfer)
The reason for this is every other department needs a screen, plate or die to be made. This means that we will have to setup for each individual personalisation, which is not cost effective and very labour intensive.
There would be an additional setup fee. If a logo is the same colour but going on different colour items, then there are no additional fees. When we change print colour we have to set up the machine again. For example, when screen printing, once we print the logo in the first colour, we have to take the screen off the machine, clean off all the ink and then set the machine up again before we print the logo in another colour.
There would be an additional setup fee. Because every time we change the item, we have to change the jig and reset the machine so that the logo is printed in the correct position.
Also, not all the items have the same branding space so on some items we can brand a larger logo than on others. For example, if we are screen printing two items with the same logo but the logo is a different size on each item, we need two different screens.
